Feeding 9 billion people in 2050
The growing world population, urbanisation, a growing middle class and changing diets will lead to a surge in demand for fish and meat, especially in emerging markets. This brings opportunities for the feed industry to grow its business. However, there are also sustainability issues like scarcity of resources, food safety, animal welfare, antibiotic resistance, pollution, climate change and loss of biodiversity. In addition, we must cope with volatile commodity prices, as supply and demand fluctuate, and with unbalanced cost/price distributions in the value chain.
Halving the pressure on the planet
We only have one planet. Our global footprint exceeds the world’s capacity to regenerate by about 30%. If we continue like today, we’ll need the equivalent of two planet earths by the mid 2030s. There is a rising demand for high quality meat, fish and shrimp. Agriculture and Aquaculture have the responsibility to deliver more from less. Innovation is the key to achieveing this. Innovation brings efficiency, but efficiency without sustainability is not an option. Economic growth must be decoupled from environmental impact.